I'm Tori Mistick. I also answer to 'dog lady' 🐾

Learn how to live your best life with dogs... as a pet parent and petpreneur! I'm a digital marketing expert, podcaster and canine enrichment specialist with a soft spot for senior dogs.

Featured Post

the best advice I've ever heard

Happy December, [FORMATTED_FIRST_NAME GOES HERE]! Have you recovered from the Black Friday/Cyber Monday hangover? I'm finally back to my regular work groove and I want to share with you some of the best advice I've ever heard. While interviewing hundreds of women in the pet industry I've learned a TON! But all those interviews and podcast episodes add up. I did the math... if you wanted to listen to every episode in my podcast archives and pick up every piece of advice it would take over...
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about 5 hours ago • 1 min read

BF deals to help your dog live a longer, happier life

Hi [FORMATTED_FIRST_NAME GOES HERE]. To be honest, I didn't do much shopping on Black Friday. Instead, we did a 3 mile hike and saw lots of dogs along the way - including a black lab duo ages 4 and 12. It made me realize that Burt and Lucy will be turning 12 next year. That's so hard for me to believe because they're in such great shape! If you want to keep your dog living their best life as long as possible, I saw a few great deals for Black Friday that you might want to check out. First...
6 days ago • 1 min read

Finally! My black friday promo is a-go!

Hey, [FORMATTED_FIRST_NAME GOES HERE]. Like I said earlier this week, your email is probably being flooded with sales (and your belly might still be stuffed with pumpkin pie…) But remember, here’s the Black Friday promo I’m running: Grab the Mental Enrichment for Dogs Activity Pack for just $19 and get a BONUS Live Workshop about canine enrichment! ​ During the workshop, you will: Be able to ask me anything about enriching your dog’s life Learn how to make the activities in the course easier...
7 days ago • 1 min read

listen to this on your Thanksgiving drive

Hi [FORMATTED_FIRST_NAME GOES HERE]. I'm writing you from the car. We have a 10+ hour drive for Thanksgiving! Are you traveling or staying close to home? If you have a long journey (or a long day of cooking!) I have a great new podcast episode you should listen to. ​ Believe it or not, I've been planning this one for a while. I've learned so much from my guests over the last 5 years (or is it 6?!). I'm always recommending episodes from the archives... But if you wanted to listen to the entire...
9 days ago • 1 min read

definitely not a sales email

Hey, [FORMATTED_FIRST_NAME GOES HERE]. It seems like every mother pupper on the planet is sending sales emails and trying to get you to do things for them this week. So let's be different! I am not into selling you STUFF! 🙅🏻‍♀️ In fact, earlier this year I shut down my online store. Instead, now I offer a mental enrichment activity pack for dogs. The whole point of that activity pack is that your dog doesn't need another puzzle or toy. They crave personal time and attention from you....
10 days ago • 1 min read

steal this email

Hey [FORMATTED_FIRST_NAME GOES HERE]. I'm preparing to go away for Thanksgiving next week and I'm so so so excited! I've never traveled for the holidays. I'm always the daughter who's here to help with everything. So I'm really excited (and thankful!!) to do something for ME this year! Thinking about this, it reminds me of how thankful I am for you, [FORMATTED_FIRST_NAME GOES HERE]! So I want to share something special with you. 👇🏽 Going through the WWR Society archives, I remembered a...
18 days ago • 1 min read

Burt's new obsession (it's not a crime!!)

How you doing, [FORMATTED_FIRST_NAME GOES HERE]? This week was a whirlwind! But I couldn't end it without telling you about Burt's new obsession (especially when it's on sale!) And guess what... it's not a crime! I'm not saying he's a criminal exactly, but let's just say it's nice for Burt to have a new passion that doesn't involve murder 🔪 It is kinda critter murder adjacent, which is probably why he loves it so much. I'm talking about this HyperPet Doggie Tail Toy! It arrived on Monday...
21 days ago • 1 min read
holiday dog enrichment guide

i made a holiday dog enrichment guide for you!

Hi [FORMATTED_FIRST_NAME GOES HERE] - I might be the only person in the world who actually likes when Daylight Savings Time ends. I'm always up early with Burt and Lucy, so I love having it lighter in the morning! Of course, this means it will start getting dark around 5pm... But never fear... because dog enrichment ideas are here! (sorry for being cheesy 🙈 I'm in such a good mood today with the early morning sunshine) I heard that you want more ideas about: How to keep your dog happy during...
26 days ago • 1 min read

last chance for these pet business TREATS

Wow [FORMATTED_FIRST_NAME GOES HERE], Can you believe my Black Friday in October is wrapping up? Or that November starts tomorrow?! I’m popping into your inbox one last time to remind you that the incredible offer on Wear Wag Repeat Society Membership and 1-on-1 strategy sessions is ticking down... We've only got a few hours left! Why I chose these as my Black Friday in October deals: I’ve been in the digital marketing game for over 15 years. I've seen firsthand the difference the right...
about 1 month ago • 1 min read

the worst case scenario, [FORMATTED FIRST NAME GOES HERE] [38 hours left]

Hey [FORMATTED_FIRST_NAME GOES HERE]- If you haven't noticed by now, my Black Friday in October game is strong. While most Black Friday deals are either: 1--a bunch of links thrown at you in an attempt to buy something, anything​​2--only available at peak holiday season when your budget is going to gifts I've been working hard to make sure that neither of those things are true. Remember, [FORMATTED_FIRST_NAME GOES HERE], for another day and a half you can get November in Wear Wag Repeat...
just now • 1 min read
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